Outdoor Advertising
The increasing importance of this communications channel is probably due to it being a particularly effective medium in attracting the passive as well as the active job seeker and is especially useful where raising the employer brand is seen as a critical part of any recruitment exercise. It is most effective when used as part of an integrated, multi-channel, advertising campaign.
Again, it is a medium that offers a huge variety of candidate attraction options from commuter-targeted posters at tube, rail and bus stations as well as airports, marketing at leisure facilities, wash room poster sites, the use of advans, road side posters, and other street furniture advertising, through to on-board taxi, train and bus advertising and even branded sandwich bags and table tops at key lunch stops.
And these are just a small example of the range of possibilities available. Their undoubted good value, diversity and ability to target sought after candidate audiences are the reasons why here at MKH Advertising we have developed both an expertises and dedicated resource to provide our clients with the best advice when utilising such a unique media channel.
To find out more please call 0845 270 0905
or complete an enquiry form.
